Cashing in on the poker sensation, Playboy Enterprises recently landed a deal with Moneymaker Gaming to develop a line of poker retail products, including poker chips, poker chip sets, poker tables, poker collectibles, and accessories. Products are currently being showcased at the WSOP Lifestyle Show, now underway in Las Vegas. Products will be available to consumers across the U.S. via Playboy's retail site, PlayboyStore.com, as well as MoneymakerGaming.com, and the Playboy Concept Boutique in Las Vegas.

In response to the partnership, Chris Moneymaker said, "Poker and Playboy go hand in hand… It's a match made in Las Vegas heaven, and I'm honored to bring them together. We're committed to making Playboy a dominant player at the poker table."

Chris Moneymaker launched Moneymaker Gaming earlier this year, but is most famous for nabbing the championship title at 2003's World Series of Poker main event.

Source: Poker777 Staff

Friday, 8 July 2005